>
>
Top 10 Magnetic Lifter Manufacturers to Watch in 2026

Top 10 Magnetic Lifter Manufacturers to Watch in 2026

Compare 10 magnetic lifter manufacturers to watch in 2026. See product strengths, applications, safety checks, and practical tips for choosing a supplier.
Table of Contents

If you buy magnetic lifting equipment, a long supplier list is not very useful. You need to know which companies build the right type of magnet for your load, how clearly they publish application limits, and whether they can support testing, documentation, and service after delivery.

This 2026 guide compares ten magnetic lifter manufacturers with active product lines and visible engineering capabilities: Powerful Machinery, Walker Magnetics, Eclipse Magnetics, Magswitch Technology, Eriez, Kanetec, Goudsmit Magnetics, Assfalg, HVR MAG, and Tecnomagnete.

Use it as a practical shortlist, then verify every quoted capacity against your actual steel grade, thickness, shape, surface condition, temperature, and lifting method. If you need a quick product overview first, see Powerful Machinery’s lifting magnets range.

Key Takeaways

  • The strongest shortlist depends on the job. Permanent lifters suit portable, straightforward handling; electromagnetic and electro-permanent systems are better for remote control, automation, or large plate-handling projects.
  • Powerful Machinery is a practical choice for buyers who want factory-direct supply, permanent and powered options, custom engineering, and related lifting equipment from one source.
  • Walker, Eriez, Kanetec, Eclipse, Magswitch, Goudsmit, Assfalg, HVR MAG, and Tecnomagnete each bring a different strength, from heavy steel handling to thin-sheet control and automated systems.
  • Rated capacity is not a universal promise. Air gaps, thin plate, round stock, alloy composition, heat, rough surfaces, and partial pole contact can reduce holding force.
  • Ask for the load chart, operating manual, test documentation, inspection requirements, spare-parts plan, and the standards used to rate the device before you place an order.

Magnetic Lifter Manufacturers at a Glance

ManufacturerPrimary BaseMain TechnologyBest Fit
Powerful MachineryChina / global exportPermanent, electromagnetic, and battery-powered liftersFactory-direct supply and custom lifting packages
Walker MagneticsUnited StatesPermanent, electromagnetic, electro-permanent, and battery-powered systemsSteel mills, service centers, and heavy material handling
Eclipse MagneticsUnited KingdomPermanent and switchable magnetic handling systemsWorkshops, sheet handling, and pick-and-place applications
Magswitch TechnologyUnited States / globalSwitchable permanent and electro-permanent technologyFabrication, automation, and plate and beam handling
EriezUnited States / globalPermanent, electromagnetic, and air-operated systemsIndustrial plants, burn tables, and steel and scrap handling
KanetecJapan / globalPermanent, electromagnetic, electro-permanent, and battery-powered systemsMachining facilities, warehouses, and production lines
Goudsmit MagneticsNetherlands / globalPermanent and manually switched magnetic liftersFlat or round workpieces and general metal handling
AssfalgGermany / globalManual, battery-powered, and mains-operated electro-permanent systemsEuropean fabrication and plate, block, and beam lifting
HVR MAGChina / global projectsElectro-permanent and battery-powered systemsCustom plate, coil, tube, profile, and automation systems
TecnomagneteItaly / global networkManual and electro-permanent systemsEngineered plate, profile,

About Magnetic Lifters

What Are Magnetic Lifters?

what are magnetic lifters

A magnetic lifter is a below-the-hook device that grips ferromagnetic material through magnetic force. It can lift steel plate, blocks, molds, pipes, billets, profiles, or scrap without wrapping a sling around the load. Our guide to what a magnetic lifter is explains the basic components and selection factors in more detail.

Lifter TypeHow It Holds the LoadTypical Use
PermanentPermanent magnets create the holding force, while a manual mechanism redirects the magnetic circuit.Portable handling of plates, blocks, molds, and round stock
ElectromagneticElectric current generates the magnetic field and must normally remain available throughout the lift.Scrap handling, coil lifting, bulk steel movement, and fast remote switching
Electro-permanentA brief electrical pulse switches permanent magnetic modules. Continuous power is not required to maintain the holding force.Automation, long plates, multi-module systems, and repetitive production
Battery-poweredAn onboard battery operates an electromagnetic or electro-permanent switching system.Cord-free remote operation and mobile lifting

What Changes a Magnet’s Real Lifting Capacity?

The number on the nameplate assumes defined test conditions. Real holding force can fall when plate is thin, the surface is curved or uneven, mill scale creates an air gap, the poles do not make full contact, the alloy has lower magnetic permeability, or the load is too hot. Long plate can also deflect and peel away from a single magnet.

Read the manufacturer’s reduction tables and application notes before you size a device. The guide on how a lifting magnet works shows why contact area, material, and magnetic-circuit design matter.

1. PowerFul Machinery

permanent magnetic lifters

Overview

Powerful Machinery serves industrial buyers who want lifting magnets and related rigging equipment from a direct manufacturer. Its range covers permanent, electromagnetic, and battery-powered lifting magnets for plate, molds, steel stock, and other ferrous loads. That breadth makes the company useful when a project also needs hoists, clamps, wire rope, chains, or below-the-hook hardware.

Products

  • Permanent magnet lifters built around high-performance Nd-Fe-B magnetic material
  • Electromagnetic and battery-powered options for controlled or mobile handling
  • Custom recommendations based on load shape, thickness, working environment, and production flow
  • Factory-direct quotations, export support, and a broad related lifting-equipment catalog

Innovations

Choose Powerful Machinery when you want a responsive OEM partner, competitive factory pricing, and one quotation that can cover the magnet plus compatible lifting equipment. Buyers with straightforward plate or mold handling can start with the permanent magnet lifter product page.

2. Walker Magnetics

Overview

You want a manufacturer with a long history and a strong reputation. Walker Magnetics started in 1896 and has become a leader in magnetic lifting technology. You see their products in factories, shipyards, and steel mills all over the world.

Walker Magnetics focuses on safety, reliability, and innovation. Their team works hard to deliver solutions that help you move heavy metal materials with confidence.

Products

Walker Magnetics offers a wide range of magnetic lifters. You can choose from:

  • Permanent lifting magnets for steel plates and blocks

  • Electromagnetic lifters for scrap handling and steel processing

  • Electro-permanent magnets for flexible lifting tasks

  • Magnetic chucks for machining and grinding

Their products come in different sizes and lifting capacities. You get options for small workshops or large industrial sites. Walker Magnetics designs each lifter to meet strict safety standards.

Innovations

Walker Magnetics stands out for its patented technologies. Their chuck controller, protected by a key patent, gives you precise control over magnetic force. This technology helps you handle materials safely and efficiently. You can adjust the magnet strength for different jobs, which reduces the risk of accidents.

Walker Magnetics invests in research and development to keep its products ahead of the curve.

Note: Walker Magnetics’ focus on patented controls means you get advanced safety features that make your work easier.

Why Walker Magnetics?

You want a partner who understands your needs. Walker Magnetics offers expert support and custom solutions. Their global network ensures fast delivery and service wherever you work.

Many magnetic lifter manufacturers promise quality, but Walker Magnetics backs it up with decades of experience and proven technology. If you need reliable lifting equipment and innovative features, Walker Magnetics is a top choice.

3. Eclipse Magnetics

Overview

You want a manufacturer with a solid reputation and a long history. Eclipse Magnetics has been in the magnetic lifter business for decades. You see their products in factories, workshops, and warehouses all over the world.

Their name stands for reliability and safety. When you choose Eclipse Magnetics, you know you’re getting equipment that meets strict standards and keeps your team safe.

Eclipse Magnetics has built trust in the industry by focusing on product safety and consistent performance. You can rely on their lifters to handle tough jobs without worry.

Products

Eclipse Magnetics offers a wide range of magnetic lifting solutions. You get options for different weights, shapes, and materials. Their lineup includes:

  • Permanent lifting magnets for steel plates and pipes

  • Electromagnetic lifters for heavy-duty industrial use

  • Magnetic sweepers for cleaning up metal debris

  • Custom magnetic handling systems for unique projects

You can find lifters for small workshops or large manufacturing plants. Their products come with clear instructions and safety features, so you can use them with confidence.

Innovations

Eclipse Magnetics keeps pushing the boundaries with new technology. Recently, they launched non-heavy rare-earth neodymium magnets. These magnets solve problems caused by export restrictions from China.

You get the same magnetic strength and durability as traditional magnets, but with better supply continuity. This move helps stabilize the market and keeps your projects running smoothly.

  • Non-heavy rare earth neodymium magnets

  • Designed to overcome export licensing restrictions

  • Provide reliable strength and durability

  • Help maintain a steady supply and market stability

Why Eclipse Magnetics?

You want a partner who understands your needs and delivers solutions you can trust. Eclipse Magnetics stands out among magnetic lifter manufacturers because of its commitment to safety, innovation, and customer support.

Their products help you work faster and safer. If you value reliability and want to stay ahead of supply chain challenges, Eclipse Magnetics is a smart choice.

4. Magswitch Technology

Overview

You want a magnetic lifter that makes your job easier and safer. Magswitch Technology stands out for its smart engineering and user-friendly designs. You see their products in places where precision and safety matter most.

Magswitch has built a reputation for delivering reliable lifting solutions to industries like automotive, manufacturing, shipbuilding, and heavy industry.

Products

You get a wide selection of magnetic tools from Magswitch. Their lineup includes:

  • Magnetic material handling solutions

  • Lifting devices for steel and other metals

  • Fixturing technology for assembly and welding

  • Specialized tools for fabrication and woodworking

These products help you move, hold, and position metal parts with less effort. You can find tools for small workshops or large factories. Magswitch designs each product to work fast and keep you safe.

Innovations

Magswitch leads the way with advanced technology. Their magnetic lifters use a failsafe design, so you do not need continuous electricity to keep the magnet engaged. This means your load stays secure even if the power goes out. You can use their lifters in high-temperature environments, up to 1,112°F (600°C).

Their electro-permanent magnet technology lets you turn the magnet on and off with electricity, but the hold remains strong during power failures.

Here’s a quick look at what makes their technology special:

Feature

Description

Failsafe Design

Magnet stays engaged without power, keeping your load safe.

High-Temperature Performance

Works in extreme heat, perfect for hot material handling.

Electro-Permanent Magnet

Switches on/off with electricity, maintains grip during outages.

Tip: If you work in tough conditions or need extra safety, Magswitch lifters give you peace of mind.

Why Magswitch?

You want a partner who understands your challenges. Magswitch offers solutions for many industries, including automotive, manufacturing, shipbuilding, and heavy industry. Their products help you work faster and safer.

Among magnetic lifter manufacturers, Magswitch stands out for its innovative features and reliable performance. If you need smart technology and dependable support, Magswitch is a top choice.

5. Applied Magnets

Overview

You want a supplier who makes things simple and reliable. Applied Magnets has built a reputation for delivering strong, affordable magnetic solutions. You see their products in workshops, factories, and schools.

This company focuses on making magnets that work for everyday jobs. You get practical tools that help you lift, move, and organize metal materials.

Applied Magnets stands out because it keeps things straightforward. You do not need to worry about complicated setups or confusing instructions. Their team makes sure you get what you need, when you need it.

Products

You get a wide selection of magnetic lifters from Applied Magnets. Here are some popular options:

  • Permanent lifting magnets for steel plates and pipes

  • Magnetic sweepers for cleaning up metal debris

  • Magnetic hooks and holders for organizing tools

  • Custom magnets for special projects

Check out this quick table to see what you can expect:

Product Type

Typical Use

Lifting Capacity

Permanent Magnet

Steel plates, pipes

Up to 2,000 lbs

Magnetic Sweeper

Shop floors, yards

Varies by model

Magnetic Hook

Tool storage, hanging signs

Up to 100 lbs

You can pick the right lifter for your job. If you need something unique, Applied Magnets offers custom solutions.

Innovations

Applied Magnets keeps things fresh by improving its designs. You get magnets with better grip and easier release. Their engineers test new materials to make lifters lighter but still strong. You see upgrades in safety features, like easy-to-use handles and clear safety labels.

Tip: If you want a lifter that’s easy to use and safe for your team, ask about their latest models. Applied Magnets listens to customer feedback and updates its products often.

Why Applied Magnets?

You want a partner who delivers value and reliability. Applied Magnets gives you affordable prices and fast shipping. Their customer service team helps you pick the right lifter for your needs.

Among magnetic lifter manufacturers, Applied Magnets stands out for practical solutions and friendly support. If you want simple, strong, and cost-effective lifting tools, this company is a smart choice.

6. Guang Dar

Overview

You want a manufacturer that understands the demands of modern industry. Guang Dar has built a strong reputation for delivering reliable magnetic lifting solutions. This company started in Taiwan and now serves customers worldwide.

You see their products in steel mills, shipyards, and factories. Guang Dar focuses on safety and efficiency, so you get tools that help you work faster and smarter.

Products

Guang Dar offers a wide range of magnetic lifters. You can choose from:

  • Permanent magnetic lifters for steel plates and pipes

  • Electromagnetic lifters for heavy-duty jobs

  • Magnetic chucks for machining and grinding

  • Custom magnetic handling systems for special projects

Here’s a quick table to help you compare their main products:

Product Type

Typical Use

Lifting Capacity

Permanent Magnet

Steel plates, round bars

Up to 2,000 kg

Electromagnetic Lifter

Scrap handling, steel coils

Up to 5,000 kg

Magnetic Chuck

Machining, grinding

Varies by model

You get options for small workshops and large industrial sites. Guang Dar designs each lifter to meet strict safety standards.

Innovations

Guang Dar invests in new technology to make your job easier. Their engineers have developed lifters with improved magnetic force and lighter weight. You see features like easy-release handles and safety locks. These upgrades help you lift heavy loads with less effort.

Guang Dar also offers custom solutions, so you can get a lifter that fits your exact needs.

Tip: If you need a lifter for a unique application, ask Guang Dar about their custom engineering service. Their team loves to solve tough lifting challenges.

Why Guang Dar?

You want a partner who delivers quality and support. Guang Dar stands out among magnetic lifter manufacturers because it combines strong products with friendly service.

Their team helps you pick the right lifter and provides fast shipping. If you value reliability and want a manufacturer that listens to your needs, Guang Dar is a smart choice.

7. Earth Chain

Overview

You want a magnetic lifter manufacturer that truly understands the needs of fast-growing industries. Earth Chain has built a strong reputation, especially in the Asia Pacific region. You see their products everywhere, from busy factories in China to high-tech plants in Japan and India.

This area has seen huge investments in automation and manufacturing, making it a key market for magnetic lifters. In 2024, the demand here reached about $670 million, and Earth Chain stands out as a trusted name.

Earth Chain’s focus on safety and efficiency has helped them become a go-to choice for companies looking to boost productivity and reduce risks.

Products

You get a wide selection of permanent magnetic lifting solutions from Earth Chain. Their ELM series is especially popular, offering six different models for all kinds of lifting jobs. Whether you need to move small steel plates or heavy machinery parts, you’ll find a model that fits your needs.

Here’s a quick look at some of their top models:

Model

Maximum Lifting Capacity

Key Features

ELM Series

Up to 3000 kg

Lightweight, compact, no power required, 3.5 times safety coefficient, CE certified

ELM-1000

6,600 lbs

Rare earth magnet, no electricity needed, safe, and efficient lifting

ELM-100

220 lbs

Designed for plate and round steel lifting, compact and user-friendly

  • Earth Chain’s ELM series uses rare-earth magnet technology.

  • You don’t need electricity to operate these lifters.

  • Each model comes with a high safety factor and CE certification.

Innovations

You want lifters that make your job easier and safer. Earth Chain delivers with smart designs and advanced materials. Their lifters are lightweight and compact, so you can handle them easily.

The rare earth magnets provide strong holding power without needing any power source. You also get a 3.5 times safety coefficient, which means you can trust these lifters even with heavy loads.

Why Earth Chain?

You get more than just a product when you choose Earth Chain. You join a group of customers who value safety, efficiency, and reliability.

Earth Chain stands out among magnetic lifter manufacturers for its strong market presence, especially in Asia, and its commitment to quality. If you want a partner who keeps up with industry trends and delivers proven solutions, Earth Chain is a smart pick.

8. Shields Magnetics

shields magnetics

Overview

You want a magnetic lifter manufacturer that puts your needs first. Shields Magnetics has built a strong reputation in the industry for reliability and customer care. You see their products in factories, warehouses, and workshops across North America.

Shields Magnetics focuses on making lifting safer and easier for you. Their team listens to your challenges and helps you find the right solution.

Products

You get a wide range of magnetic lifters from Shields Magnetics. Their lineup includes:

  • Permanent lifting magnets for steel plates, pipes, and bars

  • Magnetic sweepers for cleaning up metal debris

  • Custom magnetic assemblies for unique lifting tasks

Each product comes with clear instructions and safety features. You can choose lifters for small jobs or heavy-duty industrial work. Shields Magnetics designs its products to last, so you spend less time worrying about replacements.

Innovations

Shields Magnetics keeps improving its technology to help you work smarter. Their lifters use high-strength neodymium magnets, which give you strong holding power without needing electricity. You get easy-to-use handles and quick-release mechanisms.

These features make lifting safer and faster. Shields Magnetics also offers custom engineering, so you can get a lifter that fits your exact needs.

Tip: If you have a special project, ask Shields Magnetics about their custom solutions. Their engineers love to tackle new challenges.

Why Shields Magnetics?

You want a manufacturer that stands by you after the sale. Shields Magnetics shines when it comes to customer support. Take a look at what other customers say:

Review Summary

Rating

Comment

Positive

5-star

Amazing customer service!!

Positive

5-star

Very good customer service and fast delivery, magnets are very nicely built, good quality.

Positive

5-star

Great company representatives!!! Knowledgeable, quick shipping.

Positive

5-star

I called customer service, and they called me back quickly, and also answered all of my questions.

You get quick answers, fast shipping, and friendly help. Shields Magnetics stands out among magnetic lifter manufacturers for its dedication to your satisfaction. If you want a partner who supports you every step of the way, Shields Magnetics is a smart choice.

9. HVR MAG

Overview

HVR MAG specializes in electro-permanent magnetic systems rather than only catalog-style manual lifters. The company engineers modular solutions for steel plate, multiple sheets, coils, pipe, profiles, billets, slabs, automation, and mold handling.

Products and Strengths

  • Electro-permanent lifting systems for single plate, multiple plates, and plate-by-plate release
  • Battery-powered lifters for cord-free operation
  • Telescopic beams, multiple-module arrays, landing detection, and control options
  • Custom engineering for steel processors, shipyards, logistics operations, and automated cells

Best For

HVR MAG is most relevant when the application needs a designed system rather than an off-the-shelf block. Send drawings, plate ranges, minimum thickness, maximum deflection, required cycle time, control interface, and lift orientation with the inquiry.

10. Tecnomagnete

Overview

Tecnomagnete, part of the Mag-Autoblok group, develops manual and electro-permanent magnetic lifting systems for industrial handling. Its range covers portable lifters as well as engineered crossbeams and modules for sheet, profiles, coils, billets, slabs, and other heavy ferrous loads.

Products and Strengths

  • MaxX manual lifters for flat and round steel workpieces
  • TECNOLIFT electro-permanent systems that use power during magnetizing and demagnetizing rather than throughout the lift
  • Crossbeams and modules for long plate, profiles, coils, billets, and heavy blocks
  • International sales network and application-specific technical support

Best For

Tecnomagnete is a strong candidate for buyers comparing premium electro-permanent systems, especially where one operator must control large or awkward loads from a safe position. It also gives growing plants a path from manual lifters to integrated material-handling systems.

How to Choose the Right Magnetic Lifter Manufacturer?

Start With the Load, Not the Brand

Two steel loads with the same weight may need different magnets. A thick, clean block gives the poles a very different contact condition from a thin plate that bends during lifting. Before you request a quotation, define the worst case—not the easiest load in the shop.

  1. State the maximum gross load, including any beam or attachment carried by the hoist.
  2. Identify the material grade and confirm that it is ferromagnetic.
  3. Give the minimum and maximum thickness, length, width, diameter, and shape.
  4. Describe rust, paint, scale, oil, curvature, holes, roughness, and any expected air gap.
  5. State the load temperature and the ambient conditions.
  6. Define lift orientation, travel distance, cycle rate, available headroom, and control method.
  7. List the destination market, required standards, inspection documents, test certificate, and language needs.

Ask These Questions Before You Order

  • What is the rated capacity on my exact material, thickness, geometry, temperature, and surface condition?
  • Which derating chart or test data supports that capacity?
  • What safety factor and standard were used for the rating?
  • Can the magnet be switched off while the load is suspended, and what prevents accidental release?
  • For powered models, what happens during a power, cable, battery, or control fault?
  • What inspections, functional checks, proof tests, and records are required?
  • Are spare parts, repair, calibration, or recertification available in my region?
  • What assumptions or exclusions will appear on the quotation?

ASME B30.20 covers marking, construction, inspection, testing, maintenance, and operation for below-the-hook lifting devices in the United States. EN 13155 and ISO 17096 may be relevant in other markets. Standards and legal duties vary, so ask the manufacturer and a qualified local lifting specialist to confirm the requirements for your installation.

Plan the ownership work as carefully as the purchase. Powerful Machinery’s lifting magnet inspection and lift magnet testing guides can help you build a practical checklist.

Which Manufacturer Fits Which Application?

ApplicationManufacturers to CompareWhy They Fit
Factory-direct permanent lifterPowerful Machinery, Eclipse, Kanetec, Goudsmit, Assfalg, TecnomagnetePortable product ranges for common plate, block, mold, and round-stock handling
Steel mill or service centerWalker, Eriez, Tecnomagnete, HVR MAGStrong system-engineering capabilities, powered magnetic systems, lifting beams, and heavy-load experience
Burn table or cut-part clearingEriez, Magswitch, Eclipse, HVR MAGFull-coverage, thin-sheet, modular, and automated handling options
Long plate or multiple modulesHVR MAG, Tecnomagnete, Walker, AssfalgEngineered lifting beams and distributed magnetic circuits for long or large loads
Automation and robotic handlingMagswitch, Eclipse, HVR MAG, TecnomagneteSwitchable and electro-permanent systems that support control-system integration
One-source lifting packagePowerful MachineryMagnetic lifters combined with hoists, clamps, rigging hardware, chains, and wire rope

Buyer tip: Use this table to build an RFQ shortlist, not to skip engineering review. The final device must be approved for the exact load and operating conditions.

choosing the right magnetic lifter manufacturer

Conclusion

The magnetic lifter manufacturers to watch in 2026 do not all solve the same problem. Some excel at portable permanent lifters; others focus on powered systems, thin sheet, automation, or multi-module beams. Your best choice is the company that can translate real load data into a documented rating and support the equipment throughout its service life.

If you want factory-direct support, send Powerful Machinery your load weight, material, dimensions, thickness range, surface condition, temperature, cycle rate, lift orientation, and destination. The team can recommend a standard model or quote a custom solution. You can also review the broader lifting equipment range before you request a complete package.

FAQ

Who Are the Top Magnetic Lifter Manufacturers in 2026?

A practical 2026 shortlist includes Powerful Machinery, Walker Magnetics, Eclipse Magnetics, Magswitch Technology, Eriez, Kanetec, Goudsmit Magnetics, Assfalg, HVR MAG, and Tecnomagnete. This is an editorial buyer’s list based on current product activity, search visibility, technology, application range, and support—not an audited market-share ranking.

What Is the Difference Between a Permanent and an Electro-Permanent Lifter?

A manual permanent lifter redirects an internal permanent magnetic circuit with a lever and needs no electricity. An electro-permanent lifter uses a short electrical pulse to switch permanent magnetic modules, but it does not need continuous power to maintain the hold. Electro-permanent systems are easier to integrate with remote controls, beams, and automation.

Are Magnetic Lifters Safe for Thin Steel Plate?

Only when the manufacturer rates the model for the plate’s minimum thickness, size, deflection, material, and surface condition. Thin sheet can saturate and bend, reducing effective holding force or causing more than one sheet to lift. Use a thin-plate model or distributed magnetic array when the application requires it.

What Information Should I Send With a Magnetic Lifter RFQ?

Send the maximum load, steel grade, minimum and maximum dimensions, flat or round geometry, thickness range, surface coating or scale, temperature, lift orientation, cycle frequency, available hoist capacity, control preference, site power, destination, and required standards. Attach drawings or photos for unusual shapes.

How Often Should a Lifting Magnet Be Inspected?

Follow the manufacturer’s manual, the standard used for the device, and local law. Operators should perform the required pre-use or frequent checks, while a qualified person completes periodic inspections and any prescribed testing. Keep the rating label, inspection records, and repair history legible and current. If defects appear, remove the device from service and follow a qualified lifting magnet repair process.

Send Your Inquiry
Download Product Catalog

After downloading the product catalogue, our dedicated technical experts will provide you with one-on-one service.

Get in touch